Family Dynasties Shape South Florida Real Estate Landscape
Key Takeaways
- •Jorge Pérez's Related Group operates luxury projects including Six Fisher Island and St. Regis Residences Miami.
- •Jackie Soffer became Turnberry CEO after working in the family business since 1989.
- •Craig Robins founded Dacra in 1987 and transformed Miami's Design District into luxury retail destination.
Multi-generational family enterprises continue to dominate South Florida's real estate market, with several dynasties controlling substantial development pipelines and brokerage operations across the tri-county region.
Jorge Pérez leads the most prominent family operation through Related Group, where his sons Jon Paul and Nicholas Pérez manage an extensive portfolio of luxury condominium projects. The billionaire patriarch's company maintains active developments including Six Fisher Island, The St. Regis Residences Miami, the Ritz-Carlton Residences West Palm Beach, and Rosewood Residences in Hillsboro Beach.
The Cervera family established its real estate brokerage in 1969 through founders Alicia and Javier Cervera, initially partnering with Related Group to market new condominium towers throughout Miami's skyline. Second-generation sisters Alicia Cervera Lamadrid and Veronica Cervera Goeseke now lead the firm's operations.
Turnberry represents another significant family legacy, with Jackie Soffer serving as CEO of the company her father Don Soffer founded in 1967. She joined the family business in 1989 and operated alongside her brother Jeff Soffer for over two decades until 2019, when he departed to establish Fontainebleau Development. Jeff Soffer successfully launched the Fontainebleau Las Vegas in 2023 as part of his casino and lifestyle venture expansion.
A notable consolidation occurred in 2015 when Jackie Soffer married Craig Robins, creating a union between two established real estate families. Craig Robins, son of Miami Beach developer Jerry Robins, founded Dacra in 1987 and systematically acquired properties to transform Miami's Design District into a premier luxury retail and residential destination.
The Design District now serves as one of South Florida's most prestigious shopping and cultural areas, featuring high-end retail establishments, art installations, and an expanding residential development pipeline under Robins' leadership.
These family operations demonstrate the enduring influence of multi-generational businesses in South Florida's real estate sector. Each dynasty has carved distinct market niches while maintaining substantial development activities across Miami-Dade, Broward, and Palm Beach counties. The continued success of these enterprises reflects both inherited market knowledge and adaptive strategies for evolving consumer demands in luxury residential and commercial sectors.








